Near the end of high school he and a friend Wil Shipley, created Delicious Monster a media cataloging application which enables users to visually categorize their multimedia library by placing photo-realistic icons of the products on a simulated bookshelf. If you go to that website you can still download that app for free.
At 19, Matas captured the attention of Apple and was invited to join the company's Human Interface team where he started working on an innovative, covert project—the iPhone. "Working on the original iPhone was a lot of fun because it was a completely new product where nothing was off limits," states Matas.
After four years with Apple, Matas left in 2009 with friend and Apple colleague Kimon Tsinteris and together they launched Push Pop Press, a publishing company offering dynamic digital solutions without the fuss of labour intensive and pricey programming. They were approached by publishing firm Melcher Media, and developed the first full-length interactive book for iPad, "Our Choice," the sequel to Al Gore's "An Inconvenient Truth."
Matas demoed the digitized book at the recent TED conference, highlighting its specialized pinch-and-place navigation, and interactive teaching potential such as powering an animated windmill on the screen with his breath. "You can navigate the entire book this way, without any extra computer interface to stumble over and distraction from the content. The technology disappears and you can get lost in the content,"
I've known about e-books ever since when I was in high school. Although what you are talking about might be different from an e-book reader and e-books, they are similar in the sense that they are not paper books.
ReplyDeleteI am an avid reader, and for me, there is this experience with paper books that I feel while I read that I don't feel with non-paper books. I feel that there is more personal connection or experience when I read paper books. But if I'm not reading for pleasure, but for research and such, I think I'll go with non-paper books since it will be easier for me to find the keywords I'm working with.
- hikari-reizumi.livejournal.com
This is very interesting. There have been lots of talks on e-books and so on, however I had always thought that the current state of e-books needs to be improved. Push Pop press has done an incredible job with improving and enhancing the experience. I know I would read textbooks more often if they were this much fun. One draw back, as always is the feel and smell of a new book and paper. But we will hoepfuly find a solution to that too!
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